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So, how did the FMCG industry perform in Q3 2024?
🟢 Revenue growth: Companies recorded revenue growth led by premiumization and strategic price adjustments. Emerging markets, particularly in North America, saw revenue strength with targeted brand focus. Market demand overall remained steady, aided by premium brand expansion and revenue management.
🟢 Profitability: Profit metrics improved as firms applied effective cost controls and strategic price increases. EBITDA and EPS saw positive shifts even under inflationary pressures and currency headwinds. Focused efforts on margin improvement strategies further solidified the profit outlook.
🟡 Market dynamics: Mixed conditions characterized the market; strong demand in North America and EMEA offset weaker performance in Asia, driven by inflationary pressures and fluctuating consumer confidence. Companies reported adapting strategies for differing regional conditions to sustain demand.
🟢 Growth outlook: Companies project future revenue growth through premium brands, strategic digital channels, and market expansions in high-demand regions. Growth expectations remain supported by consumer loyalty to core brands, enhanced by focused regional investments and premiumization strategies.
🟢 Profitability outlook: Profit outlook remains cautiously positive as firms emphasize cost control and efficiency improvements inresponse to ongoing inflation and currency challenges. Companies aim to achieve margin expansion through capital discipline and operational savings to mitigate input cost increases.
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